As the world of corporate keynote speakers grows more expansive, it’s harder for speakers to distinguish themselves using only their exceptional speeches. To truly stand out from the crowd, they’ll need to build a personal brand. This blog walks through the steps keynote speakers can take to build a brand that will tell their story, boost digital awareness, and drive bookings.

What’s changed in the 11 years between The Challenger Sale and The JOLT Effect, and how has the research and learnings developed while writing the first book influenced the information provided in the newest one? This blog attempts to figure that out.