As consumers we are used to engaging with AI-driven technology when it comes to trying to solve customer service issues — oftentimes whether we like it or not. But what about the world of B2B sales, where human interaction remains necessary - especially when it comes to addressing customer indecision? In this blog, we set out to offer some insight and predictions of how artificial intelligence may impact the emotional intelligence necessary for salespeople to help customers navigate the high-stakes world of B2B buying.

As the world of corporate keynote speakers grows more expansive, it’s harder for speakers to distinguish themselves using only their exceptional speeches. To truly stand out from the crowd, they’ll need to build a personal brand. This blog walks through the steps keynote speakers can take to build a brand that will tell their story, boost digital awareness, and drive bookings.

What’s changed in the 11 years between The Challenger Sale and The JOLT Effect, and how has the research and learnings developed while writing the first book influenced the information provided in the newest one? This blog attempts to figure that out.